by Peter Turkington | Nov 12, 2013 | Blog, Peter, PR & Marketing, Public Relations, Strategy |
Demonstrating thought leadership increases your visibility and credibility and can ultimately lead to a virtuous cycle: journalists seeking you out for interviews as well as organizations offering speaking opportunities – both of which further bolster your...
by Cyrus Mavalwala, ABC, MC | Feb 14, 2013 | Blog, Media Relations |
[youtube]http://www.youtube.com/watch?v=K7gSDqNH1zw&list=PLoK4VPAvqPYx95788jt4Z0s88AiEsPiFQ&index=1[/youtube] A common frustration I hear from business executives is that they feel like their company is the best kept secret in their industry. Nothing is...
by Advantis Communications | Sep 9, 2011 | Random |
I’m frequently asked by students and transitional communicators, how to set themselves apart from the pack. Here are some helpful tips for PR professionals trying to make their way into that first position: 1) Immerse yourself in social media – This is a place...
by Advantis Communications | Aug 30, 2011 | Social Media, Strategy |
I came across an infographic not too long ago that was (you guessed it) pretty informative! The graphic illustrates an example of how airlines are allocating more resources to social media by getting staff from more than one department actively involved with the...
by Advantis Communications | Aug 26, 2011 | PR & Marketing, Social Media |
Twitter is a fascinating network – the more you’re online sharing your views and defining your brand, the more followers you may attract. It might seem that having a large amount of followers is always ideal, but not monitoring who is following you is not good for...