by Cyrus Mavalwala, ABC, MC | Jul 8, 2011 | PR & Marketing |
How do you win an IABC Gold Quill Award and distinguish yourself and the work of your communications team on a global level? You haven’t heard of IABC? The International Association of Business Communicators (IABC) is a professional network of about 15,000 business...
by Ernesta Rossi | May 17, 2010 | Blog, PR & Marketing |
Let’s face it, it takes time to create a strategic public relations and marketing plan, let alone implement one. With today’s hectic pace of business and pressure to increase revenues, some companies are taking a reactive, short-sighted approach to marketing. Have you...
by Cyrus Mavalwala, ABC, MC | May 6, 2010 | Blog, PR & Marketing, Random |
After eight years, we’ve finally rebranded – the classic story of the shoemaker’s children who have no shoes. We’ve done it all for clients from creating company names to media relations campaigns, but we never had time to do it for ourselves. So . . . we finally took...