by Ernesta Rossi | May 14, 2020 | Audit, Social Media, Strategy |
Situation: City Sought to Improve Social Media ROI Recently a municipality in North America asked us to conduct a comprehensive social media audit of their entire social footprint. They wanted a social media assessment that would help them modernize their approach and...
by Cyrus Mavalwala, ABC, MC | Apr 16, 2020 | Blog, CommCrusaders, Cyrus, Social Media |
COVID-19 may go down in history as the ultimate test for local government communication departments regardless if your team is a department of 1 or 10. While the need for communication has escalated, employees are working remotely, some are sick, IT systems are...
by Cyrus Mavalwala, ABC, MC | Mar 4, 2020 | Audit, Blog, Social Media |
If your organization has social media channels, I’ve got some good news, and unfortunately, I’ve got some bad news too. Let’s get the bad news out of the way first. Before opening up your first social media channel, I’m sure your team went to great lengths to ensure...