![How to Create Visual Content Marketing that Works]()
by Karen Barker | Sep 5, 2013 | Blog, Design |
I came upon an astonishing statistic the other day. It claimed that professionals spend 51% of their time managing information instead of acting on it – reinforcing the fact that decision makers are dealing with information overload day in and day out. The challenge,...
![Old Tools Die Hard]()
by Karen Barker | Mar 5, 2013 | Blog, Design |
It used to be that a graphic designer’s vernacular included ‘bluelines’ and ‘colour keys.’ Typography was laid down on art boards using Letraset while the designer hunched over a drafting table. If years ago as a business-to-business marketer you wanted to promote a...
by Karen Barker | Sep 6, 2012 | Blog |
Communicating in a clear and engaging way should always be our goal as communicators. The challenge, of course, is to make highly complex subjects interesting. Good graphic design helps immensely. In fact, good design can make your content make sense! When hundreds of...
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